Welcome! As promised, here are some links and resources for you.
Here are some resources from my talk SEO for Photographers: Getting Found for Fun and Profit. A few of these links are affiliate referral links where I get a small commission if you end up purchasing through them.
Christopher S. Penn has a great weekly newsletter aimed at marketing big (think huge companies) and small (like us!). Not everything is relevant to a photographer, but there’s at least one good nugget each week. Subscribe at his website
Think with Google offers timely topics around online marketing and data.
Here’s the recent article about quality signals for higher ranking articles in Google’s eyes.
I referenced information about the length of blog posts / articles. Here are the details from Hubspot and here is the Databox information.
Google Tools
Google Search Console will tell you what Google knows about your website.
Google’s Quality Rater Guidelines on determining page quality.
Google PageSpeed Insights provides information on your site’s speed and how to improve it.
Google’s mobile-friendliness testing tool will see what the search engine thinks of your mobile interface.
Research / Planning
KeywordTool.io provides a list of keyword ideas, with paid options to go more in depth.
The Google AdWords Keyword Planner is free but not the easiest tool.
How to use Google Trends to plan your search marketing.
WordPress / Hosting
The Yoast SEO Plugin for WordPress is all sorts of helpful.
I recommend SiteGround for good general hosting, and WP Engine for super-friendly managed WordPress hosting. That WP Engine link will save you 20% off your first payment.
Help keep things secure using a password manager such as 1Password or LastPass.
Questions? Drop me an email