Helping you understand where tech and photo intersect
Do you want to find success with email marketing? I’m here to help you as a photographer. As an important part of online marketing efforts, how to set up an email list for a photographer is a …
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How is your evergreen content? If you chat with professional bloggers, or those looking to build long term traffic to their websites, you’ll hear the phrase “evergreen content” - …
Continue Reading about Evergreen Content for Photographer Blogs is Like a Wedding Album →
What is an email optin content lock? When it comes to email marketing optin rates, I've found nothing more successful than a content lock (sometimes called gated content). I do this with Bloom …
Continue Reading about An 829% Increase in Email Optin Rates by Making One Change →
Even in the online world, photography business books are still a thing. Update December 2020: Here's what I read in 2020. While I link to a lot of great resources for photographers throughout my …
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Google Trends is a search marketing tool that can be used to help plan your online marketing and advertising efforts. When it comes to search marketing for photographers, you can use this free tool …
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Everyone’s on Facebook, but only some folks are getting real business value from it. Several years ago, you could simply create a Facebook page, get followers, and they’d see what you …
Continue Reading about Facebook Ads for Photographers: Get It Right →
